Definition:
Google’s paid advertising platform allows you to display ads to people searching on Google, third-party search sites (Google Search Partners), browsing websites, and using mobile apps (Google Display Network). Check out our accompanying Google Ads Glossary as a reference for your paid campaigns.
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Alternative Meanings:
- Google Adsrefers to the Google online advertising service. Google AdWords allows marketers to reach consumers through search pages and display networks. Advertisers bid on keywords and keyword phrases. The service provides marketers with different strategies to achieve their marketing goals, such as bidding on keywords to display ads in the search pages results or on Google's network of partner websites.